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SourceMedia provides market information, including news, analysis, and insight to the financial services and related industries such as accounting and technology, through its publications, industry-standard data applications, seminars and conferences.
The Senior Salesforce Administrator role reports to the Director of Corporate Technology. You will have total ownership over SourceMedia Salesforce systems, and will be critical in ensuring our sales and marketing teams have the best processes in place to execute at a higher level. We will rely on you to make sure we're maximizing efficiencies and capitalizing on the full features and benefits of SFDC, based on our various user group needs. Senior Salesforce Admin will have excellent technical and communication skills, as you'll interface daily across our sales, customer success, marketing departments, Product, Data\Analytics and ESP. You will promote adoption, keep current on new releases and AppExchange solutions, provide trainings, and more.
SourceMedia’s Demand Generation team is looking for an experienced marketer to oversee and bring innovative ideas and solutions to our Account Based Marketing campaigns.
Reporting directly to the Sr. Manager of Integrated Campaigns, you will develop the processes, strategies and content requirements needed to execute best-in-class Account Based Marketing programs for our clients. We are looking for an individual who brings strategic thought and insights into a rapidly evolving marketing specialty.
If you believe you have the skills to manage campaigns and bring strategic thought to the role this position would be ideal for you. You will develop social strategies creating scalable demand generation campaigns to create a pipeline of qualified leads for some of the largest Technology and Fortune 100 companies. This role will serve as a key member of a creative, fast paced team that is taking leaps in the challenging world of demand generation.
The ideal candidate should be passionate about marketing and eager to learn.
The Audience Development department provides critical support for all of the company’s revenue lines including display advertising, lead generation, subscriptions and conferences. Because Audience Development is a shared resource supporting multiple functional and operating units, collaboration is essential to the group’s success. The group’s mission is simultaneously to serve and to lead – provide subject-matter expertise, governance and strategic oversight while at the same time meeting various stakeholders’ requirements and goals.
The Digital Marketing Manager plays a key role in SourceMedia’s Audience Development department, reporting to the Director of Audience Development. This position is a senior member of a team that is responsible for management and execution of marketing campaigns necessary to increase audience size, quality, and engagement for SourceMedia brands and their associated products and services.
Working within the company’s overall strategic framework and standards, this position collaborates with internal clients and other stakeholders as needed to plan and execute campaigns to meet stated objectives. This person will be, or become, an expert in the SourceMedia audience communities they’re responsible for growing and engaging – understanding their demographic profile, their content consumption habits and interests, and the resources and methods that best enable targeting, qualifying and converting them.
This role will be expected to develop new and innovative marketing campaigns and strategies that deliver on set departmental goals, increase user engagement and contribute directly to the overall growth, richness and health of the audience database. Tracking the effectiveness and ROI of these campaigns against KPI goals through proper reporting and use of analytics tools will be a key function.
The Bond Buyer is seeking a reporter to join its Washington DC bureau.
American Banker, the leading information resource serving the banking and financial services community has been providing vital information since 1835. Its online counterpart has been live since 1996. Together, these resources set the agenda for a fast-changing industry, keeping a close eye on large and small institutions, tracking traditional and insurgent forces, parsing the business models of diversified and specialist players.
Sales Enablement is a strategic, ongoing process that equips the revenue team with the ability to consistently and systematically have a valuable conversation with the right set of client stakeholders at each stage of the customer’s problem solving life cycle to optimize the ROI of the selling system.
Position Summary: The Director of Sales Enablement is responsible for developing a systematic approach to increasing sales productivity by supporting the Revenue team with the content, technology tools, training, support materials, and analytics they need to grow revenue.
SourceMedia’s Subscriptions Team has an open position for a Subscription Operations Support Manager with strong Salesforce and sales enablement experience to work alongside our inside sales team.
We're looking for someone who can implement and manage sales productivity tools, oversee and optimize the flow of sales leads, develop reports and dashboards, assist with account maintenance and transactions, set up automations, ensure the integrity of our data, develop training documentation, oversee onboarding, and work to remove any and all sales impediments.
This is an exciting opportunity for someone who wants to roll up their sleeves and propel the business forward!